On this day.
Today my beloved daughter Ebba turned 8 years. It’s scary how time flies. Woke her up at AM 0630. We had a lovely morning with a small celebration before school. Ebba 8. I love you! Then off to the...
View ArticleWhy I blog.
Now this is just a nice picture from Hawaii covered with a statement. Nice huh!? An old friend of mine asked me the other day. “Why the hell are you writing a blog for?” I answered: I first started to...
View ArticleMonkeyfy your brand!
Remember that first slide of yours? Ever tried an iPhone? When you first did, did you have to read the manual? Nope cause Apple builds their stuff for the monkey brain we’re equipped with. It was...
View ArticleIn 10 years from now you will…
…have the opportunity to be a passenger in your own driverless car. …own storage of material for your 3D printer. …not need to carry a credit card. …have two or three mobile phones or whatever you’ll...
View ArticleMy equipment list for the 110 km ultra run in August
You might have read my post on me becoming an ultra runner. In August this year I’m about to challenge myself beyond anything else I’ve ever done from a physical point of view. Read about the ultra...
View ArticleThe most worthless question and the question to die for!
What are you doing tomorrow? Now that’s a worthless question. You have no idea if you’re even alive tomorrow. Far too many people expect great things in the future but they’re not living today. You...
View ArticleBeauty is a beast!
I’ve written about surfing before and why I love it. I’m not sure I’d be that thrilled to paddle into this though! The video shows Teahupoo on Aug 27th 2011 during the Billabong Pro. Many calls this...
View ArticleDon’t fall in love with technology. Fall in love with humans!
Roland added some great value when they created the Roland TB-303 If you wanna create digital brand activities or products that actually make a difference. Don’t think technology! Too often I see cases...
View ArticleDigital takes direct out of Direct Marketing
The last two days I’ve been hidden away in a conference room in Stockholm. We’ve been about 40 individuals who have been chosen to work in the Jury for Guldnyckeln, Swedens first competition for direct...
View ArticleHere you go. My Netvibes feeds again!
Netvibes. Still my favorite feed reader. Back in 2008 I wrote a blog post telling you how I used Netvibes to monitor tons of blogs. Then in 2011 I wrote a blogpost teaching you how I “stay ahead of...
View ArticleChange starts with a knife!
The food industry keeps on spending money on products that saves us time. Fast food, pre cooked food, half fabricates, frozen food etc etc. It’s easier than ever to distance ourselves from the fact...
View ArticleWhat comes after Facebook? A social world?
Almond Butterscotch named his photo Connected and lonely That’s one of the most common questions I get when I’m giving speeches or meeting clients. Hell if I knew but the last couple of weeks I’ve been...
View ArticleOn the future of Apple and iOS7
Yesterday I installed iOS 7 on my daughters iPhone. Shortly after she came up to me crying. I asked her what was wrong? –...
View ArticleUnstad, Lofoten. A place I’ll come back to.
Unstad Beach. A nice wave breaking. Last weekend I was away on a brand journey to Unstad, Lofoten with Swedish fashion brand Mountain Works....
View Article60 seconds of pure passion
Just home from a weekend in St Anton with the mountain guides at Piste to Powder. Above says it all:
View ArticleThe Ronnestam Prototyping Process. An innovation process by me leading your...
About five years ago I launched new process that could help brands and companies to break out of their stand still and also help...
View ArticleBranding is all about making people smile or cry
The one thing that should direct all your branding activities is exactly that. Make people smile or cry, crying as in touching someones heart. To...
View ArticleMy first tube – The nirvana of surfing
Mentawai is considered one of the worlds best places to surf. Earlier this year in February I had the privilege to spend two weeks...
View ArticleTen Principles of Future Branding
The other day I read a great post by Joshua Porter on the Principles of Product Design. It’s an area that I’m very fond...
View ArticleGoogle exactly what you’re thinking!
As I travel the world both in business and for pleasure I end up speaking about ideas. People who have ideas, want ideas, heard...
View Article
More Pages to Explore .....